News

Announcements
2019.11.29
[Announcement] OPT Launches Business-Academia Collaborative Project with Yamashita Laboratory, Sophia University ― Aims to Develop Statistical Techniques for Time Series Forecasting of Advertising Effectiveness Using Deep Learning ―
Announcements
2019.11.27
[Digital Support] OPT Launches Data Feed Management Package Targeting E-Commerce Businesses ― Realizes Enhanced Data Feed Advertising Effectiveness for the E-Commerce Industry with the “Feed Terminal” Data Feed Management Tool ―
Announcements
2019.11.19
[.HYAKKEI] .HYAKKEI, the Shinshu Chikuma Tourism Bureau and the Nagano Tourism Organization Launch a Project Aimed at Regional Revitalization
Announcements
2019.10.28
[Announcement] Tomoyuki Suzuki, OPT’s Executive Specialist, Receives the “Best Poster Award” in the Poster Session of the Japan Marketing Academy’s Marketing Conference 2019
Announcements
2019.10.23
[Announcement] OPT Launches “OPT Instagram Creative Lab,” a Creative Content Production Program Specialized for Instagram. Discovering Optimal Creative Content to Maximize Advertising Effectiveness
Announcements
2019.09.25
[Digital Support] OPT Commences Support for the Introduction of Google’s “Firebase” SDK App Analytics
Announcements
2019.09.24
[Announcement] Notification Regarding Renewal of the Brand Site and Brand Logo of “Opt Technologies,” OPT’s Engineering Group
Announcements
2019.09.20
[Announcement] OPT Holding Launches “Digital Shift Times,” a Printed Magazine Covering the Latest Digital Shift Case Studies
Announcements
2019.09.17
[Announcement] McGuffin, a Video Media Magazine for the Millennial Generation Commences Broadcasting on J:COM TV
Announcements
2019.09.10
[Digital Support] OPT Starts Proof of Concept (PoC) for “Handy CEM,” an AI Tool for Developing Loyal Customers. Automatically Suggests an Appropriate Communication Plan.
Announcements
2019.09.10
[Announcement] McGuffin, a Video Media Magazine for the Millennial Generation, Starts Video Delivery through TikTok
Announcements
2019.09.04
[Research Release] OPT Holding Conducts “Research on Corporate Digital Shift”
Announcements
2019.08.27
[Digital Support] OPT Starts Business-Academia Collaboration with Waseda University Uchida Lab. Increasing Cost Effectiveness of Advertising Using Mathematical Statistics and Machine Learning.
Announcements
2019.08.21
[Digital Support] OPT Enables Accelerated Enhancement of Creative Advertising Content Usage through Its Proprietary Auto Tagging AI Technology　-Reduces the Work of Creative Content Analysis by Around 30%-
Announcements
2019.06.10
[Announcement] “Overseas EC Buyers Business Meeting” Now Accepting Exhibitors
Announcements
2019.06.06
[Announcement] Sonobe of Japan Society of Marketing and Distribution’s Marketing Management Department Releases Society Report at 69th Nationwide Study Group Based on Theme “Towards Understanding Indices for Building Brand Loyalty”
Announcements
2019.05.09
[Announcement] OPT’s Katsuyoshi Takada Selected as Judge of “AD STARS”
Announcements
2019.04.26
[Announcement] OPT Incubate Renews PRIME CHEF Theme, Changing from “A Special Dining Experience for Everyone” to “Creating a New Way for Chefs to Work”
Announcements
2019.04.17
[Announcement] Shigeru Saito Takes the Podium as SIGNATE’s Representative during the “AI × Human Resources Development” Session of the “AISUM” AI Conference Sponsored by Nikkei Inc.
Announcements
2019.04.05
[Digital Support] OPT Supports Expansion of “Insurance Claim Service” Function Utilizing LINE Official Account of Sompo Japan Nipponkoa Insurance Inc. ― Insurance Claim to Payment Procedures Completed in as Little as 30 Minutes ―