NEWS

DIGITAL HOLDINGS, Inc. (Head Office: Chiyoda Ward, Tokyo; President and Group CEO: Atsushi Nouchi, hereinafter “the Company”), which is leading the digital shift for companies across Japan, has produced and published a corporate website (https://digital-holdings.co.jp/) based on the concept of its change in trade name from OPT Holding, Inc., effective today, Wednesday, July 1, 2020, and its Mission Statement: “Digital technology — The pulse of the future.”

■ Corporate Website Concept

The corporate website, based on the concept of the Company’s new Mission Statement, “Digital technology — The pulse of the future,” expresses, throughout its design, wording, content, and motion the pulse of our passion and commitment to support and realize all aspirations through digital technology, and to provide the infrastructure for all stakeholders and initiatives in Japan. The website invokes the images of our “pulse” and “passion” at DIGITAL HOLDINGS. In addition to using our corporate color, “digital red,” as the main color, the website utilizes visual effects (parallax) and images that move as the mouse cursor crosses them.
There is also an information media DIGITAL SHIFT BEATS section, showing content from inside and outside the Company, and allowing viewers to feel the “pulse” of each company and stakeholder engaging in digital shift, with a special focus on the “people” on the front line of digital shift initiatives, as well as showcasing the work of our Group companies as they strive to support digital shift for all Japanese companies. In addition, it also displays articles from Digital Shift Times, a state-of-the-art media service operated by the Company, transmitting information on digital shift. The website serves as an information base from which to transmit a bright picture of Japan’s future through digital shift.

■ Introduction to the Corporate Site

Homepage URL: https://digital-holdings.co.jp/

Career site URL: https://digital-holdings.co.jp/careers_top

Mission Statement video URL: https://youtu.be/wq8eT4CGKjE

DIGITAL SHIFT BEATS URL: https://digital-holdings.co.jp/dsb

■ Staff List
Branding Director: Tetsuya Minobe (SoldOut, Inc.)
Creative Director: Yuichi Muto (MUTO OFFICE, Ltd.)
Web Director: Taiga Tome (VECTOR INC.)
Art Director: Takeshi Fukushima (VECTOR INC.)
Technical Director: Makoto Kizuka (VECTOR INC.)
CMS Construction: Hiroyuki Katagami (Forefront Inc.)
Web Director: Rintaro Hori (SIGNAL, Inc.)
Account: Hayato Iijima (ANTIL, Inc.)
Staff: Fumie Kawasaki (ANTIL, Inc.)

■ Comments from Staff

Web Director: Taiga Tome (VECTOR INC.)
Inspired by the passion of everyone at DIGITAL HOLDINGS, I was also able to feel passionate about my engagement in this project. I am truly happy that I could be part of conveying the pulse of DIGITAL HOLDINGS to people across Japan.

Art Director: Takeshi Fukushima (VECTOR INC.)
Through repeated discussions, I got a feeling for the aspirations of the people from DIGITAL HOLDINGS for the concept of their new website. Before I knew it, I began to share in their aspirations, and was able to incorporate them into the website design quite naturally. This corporate website conveys the intrinsic value of digital technology to people around Japan, and I believe it will bring about a change in society.

Branding Director: Tetsuya Minobe (SoldOut, Inc.)
We produced this new website based on the concept of the Mission Statement, “Digital technology — The pulse of the future,” after considering themes including value perceptions in and after the COVID-19 crisis, sustainability, diversity, IoT, and the contribution of digital technology to long-term social value. We basically carried out all stages in the course of this project, including planning and production, through remote work. In this context, a diverse group of personnel, each highly-specialized in his or her field, worked together to achieve a single goal image. The aspirations and skills of each member connected organically, and this chemistry allowed us to express the worldview of the newly reborn DIGITAL HOLDINGS.